It’s time we talk about email. You know, that magical little inbox moment when someone actually opens your newsletter, clicks through your offer, or replies to say, “This was exactly what I needed today!” Email marketing is still one of the most powerful tools we have in online business – but it also comes with rules.

Let’s chat about the unsexy, but super important, side of running a business online. You’ve spent hours creating your site. The fonts are on point. The buttons sparkle. The funnel flows. But before you pop the bubbly and call it done, there’s something else your website absolutely needs. Yep. We’re going there—privacy policies, terms and conditions, and website disclaimers.